The world these days revolves around the latest exciting genomic sires entering the marketing lineup, and as impressive as a few of ours are this time, the headline spot is deservedly being given to a Proven sire whose second crop daughters are meeting and exceeding expectations. To be fair Monument Impression had lots of reasons for making it onto the mating list in many herds: he was an outcross pedigree (Socrates x Potter) and he extremely balanced in his combination of Production, Type and Health profile. Add high fertility and Immunity+ status and it’s easy to understand why he continued to stay popular.
There are certain sires that never seem to lose favour. Long after other contemporaries have been replaced on the proof sheet, the rare ones like Impression and Fever continue to stay. The reason: they get cows pregnant, producers like the daughters and they would be happy to have more.
With due acknowledgment that there is no “perfect” bull, Impression does do quite a lot of things right. He sires good milk yield, even at this stage in his career, offering over 1000 kg of milk yield improvement. Still, it is his excellent combination of strong Mammary, Feet & Legs, Dairy Strength and Rump improvement with his best rating on those traits on Rumps at +11, an area the breed needs a go-to bull for. With low SCS, excellent Mastitis resistance, good Milking Speed and Milking Temperament all contributing to his reliable and excellent Herd Life rating of 112 he is the only bull in the breed to offer this combination. No other Proven or Genomic bulls can match his double digits for all the major Type breakdowns in combination with at least 110 on Herd Life. Impression – if you haven’t used him or used him lately, he is definitely worth an encore!